Brand Identity

North - Catering

We chose a very simple font in a minimalist art-deco style for this Muskoka catering firm. Originated by the Irvine family of south Muskoka, the North name has achieved substantial recognition in the area through its restaurants, allowing it to be an effective vehicle for establishing its identity. The shape is reflective of the four points of the compass, while the deco styling lends a tone of traditional values.